The Real Value of Facebook Geo-Location: Contextualizing Ads around Social, Mobile Gaming
With expectations of Facebook’s geo-location launch to go down this week, the question around hyper-localized consumer tools moves even further down the path of monetization, usefulness and appeal. Geo-location is something we’ve anticipated from Facebook for months, and given the ripeness of mobile marketing as a current trend, it was only a matter of [...] The Real Value of Facebook Geo …
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